When new users signup, send their data to your marketing analytics tools.
Example data we'll send:John Smith Registered
Mary Jones Registered
Track when users login again, know how often they return.
Example data we'll send:John Smith Logged In
Mary Jones Logged In
When users search your site for products you can track what they're looking for.
Example data we'll send:John Smith Searched Italian foods
Mary Jones Searched Blue Shoes
Segment your customers based on their actions, like when they view particular products.
Example data we'll send:Mary Jones Viewed Blue Shoes
John Smith Viewed Grey Shoes
Segment customers based on the value of goods they view or add to cart.
Example data we'll send:Mary Jones Add to Cart $65
John Smith Subscribed $129
Track when customers reach each stage of your sales conversion funnel.
Example data we'll send:Mary Jones Added to Cart
Dave Scott Registered
"My developers are happy, we're more efficient as a team."
Ian Walker, Marketing Analyst, http://invokelabs.com
"This is a godsend for me!"
Nik Crossman, Chief Operations Officer, http://groopt.com
Popcorn Metrics